If you are a freelance writer, I strongly recommend you check out Carol Tice’s blog, Make A Living Writing. What I appreciate about Carol is her steel-sharpens-steel community of writers who encourage and educate writers in this career step where we can often feel alone in the freelance realm. With guest posts like 5 Essential Facebook Tricks for Freelance Writers, even old dogs like me can learn great new tricks, like the “pink spoon.”
You have heard the buzz surrounding Facebook Pages and Facebook custom landing pages, but are you confused with what you should include as a writer? First off, you should have a Facebook fan page. Then, you should have at least the following on your page:
1. Complete About Section – This is often an overlooked area, believe it or not. You can add this in a matter of minutes. You don’t want someone to land on your feed page, click on your About section out of interest to know exactly who you are and what you do, and have it be blank. What does that say about you — especially as a writer!
Your About Section should have:
- Bio or About Summary – The who, what, where, and whatever important information about your company
- Contact information and/or consultation scheduling link
- All of your websites and blogs with links
2. Opt-In Form and Pink Spoon – This is another way to capture email addresses and build your list besides on your website. If your Facebook Page disappears for some strange reason (remember Facebook owns your page), your emails are the only way to contact your peeps to let them know. If you do not collect email addresses, you have no way to contact them. Those contacts are just gone.
Your “pink spoon” is an incentive that encourages people to sign up and lets visitors sample your writing and style.